I hated computers. In college I failed CAD (computer aided design) twice. TWICE. Grammar has never been my strong suit. I was 23 when I finally realized the difference between your and you’re. Don’t even get me started on there, their, and they’re.
For the past 4 years entrepreneurs have been paying me money to write their copy and design their websites.
So how did I get from A to Z?
Eight years ago I opened a mini-spa in Portland, Oregon. I knew NOTHING about marketing I just wanted to keep people’s acne at bay. I built my first website on the platform that came with my accounting software. However, because I knew nothing, I also feared nothing. I wrote like I talked and it created a connection, so I kept doing it. I was fed up with paying for a re-brand every time my “brand” changed, so I started to tinker around in Squarespace.
The point… I listened to myself and gave myself permission to explore, with the exploring came crazy frustration, but Lawd when I figured stuff out… holy hell it’s like I ran a marathon and didn’t die. So I kept at it, and eventually I liked designing the websites more than the work I was promoting on the websites, so I started to do it for other people.
After years of doing it for others, witnessing marketing trends and experiencing growth in my business, I’ve noticed the golden egg in marketing is showcasing YOU and nobody does that better than you. That said… figuring out how to do that is where hands go up in the air and you start shelling out oodles of dollars you haven’t made yet.
In short, I know this process can feel really BIG. Too BIG.
If you don’t have a guide to follow it can feel like you are spending the better part of your life on Youtube just figuring out how to add different banner colors to your website, getting nowhere except crazy frustrated.
Sooo I’m here to teach you, so you can do what I had to learn the hard way AND help you see yourself as the writer. designer and marketing maven that you are. Because… Honeybucket, all of this marketing shenanigans is made out to be way too hard. Marketing should fun. I mean it’s talking about what you love most in the world to the people who are dying to hear about it. No? So let’s bring big back ‘ze FUN!